Copyrights / Trademarks / Patents
Copyrights - © or (c), is a means of protecting intellectual
property rights. Intellectual property rights consist of patents,
trademarks, trade secrets and copyrights. Copyrights and patents
are specified in the US Constitution, as follows: "to promote
the progress of science and useful arts, by securing for limited
times to authors and inventors the exclusive right to their respective
writings and discoveries." Art. I, Sec. 8, cl. 8, Powers
Granted to Congress.
What this means is that a copyright gives the author
of the "work" exclusive rights to use and publish the
information contained in the authors' work. "Work" is
anything that is "reduced to a tangible means of expression."
The right vests immediately upon creation but to get full protection,
one must register the work to for copyright with the Library of
Congress. Registration forms are available on-line for free and
there is a nominal filing fee charge. Register online at Library
of Congress. There are however, additional international protections
that have been adopted by the United States, known as the Berne
Convention.
Although copyright registration and enforcement
is exclusively federal, there are state law copyrights. For example,
when attending a concert or speech, should the author not reduce
his work to a tangible means of expression, such as an impromptu
analysis or speech, state law protects the author of the work.
This is why at the beginning of shows an announcement is made
that pictures, recordings, etc. are prohibited. This is state
law copyright. A real interesting copyright case is the Martin
Luther King "I have a dream" speech. At the time the
speech was made, he had not registered the speech with the Library
of Congress. When he spoke it (he did not read it) he was being
recorded by audio and video without giving the state law warning
of copyright claim. Thus, when the speech was reported in its
entirety by the media, they became subject to the copyright infringement
claims by Martin Luther King for monetary damages and injunctive
relief. That is, it was his speech and the media did not want
to pay him royalties. The defense was that he did not register,
and failing to register at that time meant the "work"
or "speech" was lost to the public domain. However,
this defense failed and Dr. King was granted state law protection.
Other work protected by copyright, includes movies,
songs, tape recordings, photographs, paintings, computer programs,
virtually anything reduced to a tangible means of expression entitles
the author to a copyright.
TradeMarks and Patents - There are three ways to protect
a trademark: actual and continued exclusive use, state registration
and federal registration. The filing fees are nominal and can
be done on-line for federal registration at the United
States Patent and Trademark Office. A trademark is the same
as a brand. One of the most valuable trademark that I know of
is the MGM trademark. It is also the simplest, as it only consists
of the right to use the letters MGM with a roaring lion. It is
so valuable that it has been sold many times amongst billionaires.
Its only asset is recognition and good will. Yet, it is worth
billions of dollars.
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